Our first step was to capture the heart of the cause through the design of a compelling presentation. Utilising eye-catching visuals and meaningful content, we strove to make every slide a powerful call to action, highlighting the urgency of the conservation effort.

Next, we crafted informative and engaging flyers, meant to educate and inspire the public to join in the fight for the Puffins. Each flyer was designed to strike a balance between providing necessary information and creating an emotional connection to the cause.

Keeping the Puffin Message Alive and Visible

To keep the initiative’s message resonating beyond the pages of the presentation and flyers, we designed merchandise such as cups and t-shirts. With captivating designs of Puffins in their natural habitat, these products not only served as conversation starters but also as a fun way for supporters to display their commitment to this important cause.

Through these various channels, we helped Middlesex University paint a vivid picture of the conservation efforts, igniting public interest and support for the Puffins of Jersey Island.

The Impact of Our Puffin Conservation Campaign

Public Awareness: Our campaign designs significantly amplified public understanding and awareness about the plight of Jersey Island’s Puffins.

Engagement Boost: With a surge in social media interactions and website traffic, the level of public engagement experienced a noteworthy rise.

Merchandise Sales: The attractive and meaningful merchandise design led to a substantial increase in sales, directly funneling resources towards the conservation efforts.

Volunteer Participation: Following our campaign, the university reported an influx of volunteers keen to contribute to the Puffin conservation cause.

Sustained Interest: The campaign succeeded in embedding the cause into public consciousness, ensuring continued support for the puffins in the foreseeable future.